The European association of wine companies CEEV (Comité Européen des Entreprises Vins) has called on retailers as well as trade chains to pass on the current cost increases of producers and exporters to consumer prices.
In an open letter by its Secretary General Ignacio Sánchez Recarte, the CEEV demands: "It would be essential for the economic viability of wine companies to be able to equalise prices without delay to take into account the evolution of raw material costs. The price to consumers should reflect the situation so that your suppliers can cope with cost increases."
He points to the difficulties in the current difficult supply of raw materials as well as the problems with sea transport from the end of 2021, both of which have been exacerbated by the Ukraine war. The loss of international competitiveness has been exacerbated by the steep rise in the inflation rate in the EU. According to the Federal Statistical Office, it is now 7.8 per cent. "Our demand (is) crucial to avoid disruption and damage to the wine supply chain of which we are all a part.".
He urged his member companies - mainly small and medium enterprises - to refer to this open letter and try to renegotiate contracts with their buyers.
(uka - Source: Vitisphere / Photo: Wikipedia - Francois)