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In France, rosé wine sales could collapse due to the commodity crisis. "There is a real concern about the supply of rosé to the market," Stéphane Friez, national head of the wine department of the supermarket chain Intermarché, told the wine magazine Vitisphere. "Due to the high demand and low supply, we currently have no more transparent bottles. We don't know what to fill our rosé wines in in July," Friez explained. There had never been "such pressure to secure supply". In addition to the drastic shortage of transparent bottles, rising prices and long delivery times threatened the balance between supply and demand. "Deliveries come unexpectedly, we no longer know what we will receive and when. I am affected by unreasonable price increases, it really worries me," said Friez.
This is also confirmed by wine merchant Allan Sichel, vice-chairman of the Bordeaux Wine Trade Council (CIVB). He reports that some of his colleagues are forced to fill rosé wines into green glass because they have to "find short-term solutions". But in green bottles, the wines look much less attractive to customers.
"We will do everything we can to avoid appellation wines and private labels being put into green bottles, Stéphane Friez also stressed, "but it depends on what we get from big and small producers". He fears, "The market could collapse."
(uka / Source: Vitisphere - Photo: Wikipedia - cyclonebill)