Actually, it is a gag, a means to attract attention in the unbelievably large offer of wines in the Languedoc. "Wein vom Scheisshaufen" or just "Scheisswein", one can hardly pronounce this in German, nor in French. The subtitle is of little help: "Le pire ... cache le meilleur" (roughly: The bad hides the good) - a philosophical saying, which - if you think about it - contains quite a lot of truth. Jean Marc Speziale - a former gastronome and (as he says himself Epicurean - follower of the Greek philosopher Epicurus) caused a sensation with his provocative creation as early as five years ago and - as the reaction shows - hit the mark. His wine philosophy is understood: "It obviously needs this provocation to overcome prejudices, because our region (Languedoc) has long been considered as a region where bad wines are made. This is no longer the case. Our winemakers have made great progress, they have done remarkable work to improve the quality of their wines. But many of the prejudices have remained" (freely translated).